You can manage all of your content in one place- HubSpot CMS is an all-in-one, integrated platform that allows you to execute all of the components needed to market your business effectively.

You can personalise for every visitor- As HubSpot’s CMS is integrated with its CRM, you’re able to personalise the entire customer experience, from a visitors first website visit, through every single marketing, sales and service touchpoint. So instead of sending out generic content directed at a broad audience, you can dynamically tailor your content to individual visitors, making your marketing messages feel more real, human and valuable.

You can start from scratch or use a template- Depending on your needs, you can avoid starting designs from scratch by taking advantage of one of HubSpot’s hundreds of templates.

You can optimise your content for search, mobile and conversions- HubSpot has this dope thing called responsive design, meaning that your content is automatically optimised for every device, be it desktop or mobile, so you can have your content looking great to anyone who wants to read it!

You can rely on SEO recommendations- HubSpot’s all-in-one platform gives you SEO recommendations alongside their content tools, providing you tips and tricks for the right keywords, ways to improve your search ranking and updates on your competitors.

You can easily analyse what is and isn’t working- The HubSpot CMS provides analytics on your current content strategy and where there is room for improvement, by letting you know that you need more internal links, CTA’s, more landing pages, etc.